Buffalo Wild Wings Case Study | RizePoint

“Before RizePoint we had no real data or way to collect data. Now we can see exactly why a location earned a specific score to make our business better. We can see how it affects our guests and how it affects our team members.”

Bob Gremel
Operation Excellence Department for Buffalo Wild Wings

Buffalo Wild Wings Crowd Reacting


Buffalo Wild Wings is one of North America’s fastest growing restaurants with over 1,000 locations across the U.S., Canada, and Mexico. Its company and franchise locations are committed to delivering quality food, outstanding service, and a consistently stellar customer satisfaction. To achieve this, Buffalo Wild Wings purchased RizePoint software to help perform self-evaluation and store audits that measure the performance of each location and provide data back to corporate to help the company continue to improve overall customer experience.


Before adopting RizePoint software, Buffalo Wild Wings had very little data to work with and no uniform method for gathering data to improve its restaurants. RizePoint provides the company with an easy process for gathering meaningful data that translate to more than just a simple score. Self-evaluation and auditing with RizePoint software helps pinpoint the company’s deficiencies in real-time and provides executives with timely information to help them improve the business.

Buffalo Wild Wings also uses RizePoint software as a service log for Regional Managers to capture daily, detailed observations of food service, food quality and overall restaurant experience. This information can be aggregated to identify trends and behaviors and help make important decisions regarding company policy and procedures. Using RizePoint software drives increased accountability and consistent improvement across the franchise, helping Buffalo Wild Wings provide a positive customer experience and allowing them to continue growing on an international scale.


RizePoint is the global leader in Quality Experience Management SaaS solutions. RizePoint software creates a hub of valuable compliance information to align organizational focus on brand protection. Dedicated to helping our customers deliver a positive brand experience, RizePoint users conduct millions of audits, totaling over 300 million questions answered annually. Considered the industry standard for food service, hospitality, and retail, RizePoint is headquartered in Salt Lake City, Utah.

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